APN Becomes NZME.

APN last night announced their group including APN, The Radio Network and GrabOne will be rebranded under one new master, NZME.


Billboard Impact

Outdoor is enjoying somewhat of a renaissance at the moment with high demand, improved formats and a greater array of digital options, particularly in Auckland. Outdoor not only provides impactful brand extension, but can also be targeted to best reach your audience.


Digital Billboards – NZ Moves Into The Future!

Digital billboards have been a feature in major cities around the world, such as New York, London and Tokyo, for years. However, it’s been a challenge getting approval for them in New Zealand’s largest city.


Event Television – The Multi-night Viewing Phenomenon

It wasn’t that long ago that there were only three channels and recording anything was a painful time consuming process involving programming your VCR and hoping that your video tape didn’t un-spool and the final of your programme was lost forever!


Google Adwords – Man Vs. Machine

As visibility in search becomes increasingly valuable, an entire industry has grown up around Google and helping businesses get better positions.


iPhone Madness

If you were ever to question the power of mobile, check out what happened when our Media Director Dale Spencer got caught up in the melee that is an iPhone launch last week.

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